Achieve Corporate Services
The Goal
Grow Achieve Corporate Services' (ACS) local rankings across Queensland coastal regions from Brisbane to Rockhampton for corporate cleaning. The focus was on larger ongoing contracts.
9x
Traffic
10K+
Impressions
Aquired
High quality leads
6
New towns ranking
What We Did
Our work for Achieve Corporate Services focused on the main goal for the business... grow their commercial cleaning services in all towns within a local certain radius. We didn't just want to get them ranking we wanted to dominate each area for high value keywords to make Achieve Corporate Services THE name in the industry.
1. Redesign and rebuilt the website
After a deep audit of the website we highlighted some areas that were actively hurting conversion rates. It was found to be better to rebuild the website from scratch with it focused purely on the new direction of the business. The redesign improved aesthetics and, more importantly, the functionality.
2. Identified low hanging fruit
We love the idea of getting quick wins right out of the gate and to do that we put together a comprehensive SEO audit, not only of ACS's website but also their direct competitors. We found a number of locations and keywords that we could quickly overtake (e.g. NDIS Cleaning location).
3. Started ranking their business on the first page of Google with a Local SEO campaign
Instead of hitting national keywords and trying to rank for Queensland in general we ranked the business for specific locations and specific services that had the most value to ACS's goals.
These 3 things helped Achieve Corporate Services start to acquire legitimate high quality leads like they had never before received from their website and online marketing before.
The Results
It is rare we see such quick results, especially for competitive industries.
Within just a 4 months the website's traffic had increased by 9x, we had expanded into 6 new towns with local rankings skyrocketing.
While we did acquire a lot of leads for secondary services we were also able to achieve some massive wins as well.
All of this was coming from a pretty much zero base with the Achieve Corporate Services having previously gotten 1 or 2 leads a month.
