Our Digital Marketing Helps You:
Get Business Leads
People can’t buy from you if they can’t find you.
Advertising puts the word out about your business, informs customers and gives them a way to get in contact with you.
Great marketing advertises your product/service and entices the customer to either buy or make contact with you for more information.
Increase Brand Recognition
The more recognizable the brand, the more instinctively we trust it.
In psychology this is called the ‘Authority Bias’ wherein, we automatically assign greater trust in things, people or brands that we know and recognize. It’s why people often to choose to buy the more expensive ‘Coca-Cola’ Soda, over the nearly identical, and much cheaper, home brand soda at your local supermarket.
Make More Sales
Contrary to popular belief, marketing isn’t about convincing people to buy things they don’t want or need.
Effective Marketing is all about helping people to find what they are looking for.
They want to buy something to fix and fulfill a need or a want, and the goal of successful ads is to help them make the connection that your product/service is the best way to meet that goal.
We respond to message sent via our contact form within 1 business day and generally on the same day if sent during our office hours (see below)
Monday – Friday | 8:30am – 6:00pm
Luke | 0427 422 758 | Co Founder
What We Do:
1. Online Ads (Google Adwords)
Google offers pay-per-click ads at the top of the search page, wherein you only pay for the ad once a customer clicks it and visits your website, normally a couple of dollars per click.
The pro’s of this approach is that it can be very cost effective and fast to implement, literally for a few dollars you can immediately appear on the top results of Google search for a particular keyword, on top of this you receive excellent reports and data on what your customers are searching for.
The cons of this approach are that you’re not building a permanent marketing asset, as the second you stop paying, your ads disappear. As such, it is generally considered a short-to-medium term marketing approach.
2. Search Engine Optimisation (SEO)
SEO is the process of achieving higher ranks in the Google search results naturally.
The pro’s of this is that once achieved, it can provide free, high-quality traffic day in and day out to your website, this creates a stable business asset that will provide you excellent returns for the years to come.
The cons of SEO is that generally speaking it takes a while to achieve (generally 3-6 months) and is considered a long-term marketing approach.
Not sure which approach is right for your business?
Chat with one of our marketing consultants today to discuss your business goals and work out a marketing plan to suit you and your business.